Brand Identities That Grow
With Your Business.
Strategic logo design and visual identity for businesses ready to look as professional as they are.
Clear process, honest pricing, and work that stands out.
How I Work >
Hey there, I'm Zach Summers, a brand designer in Atlanta.
I help growing businesses look as professional as they are. Whether you're launching something new, outgrowing your current brand, or finally ready to invest in an identity that works as hard as you do, I create logos and visual systems that are simple, strategic, and built to last.
Most of my clients come to me when they realize their brand is holding them back — it doesn't match the quality of their work, it's inconsistent across different platforms, or it just doesn't feel right anymore. I start with strategy, not aesthetics. We talk about your business, your audience, and where you're headed. Then I design a brand identity that's clear, versatile, and honest.
From logo design to complete brand systems, my work is rooted in one belief: great branding doesn't need to be complicated to be effective. Learn more about my branding services or explore my work below.
Featured Projects
Habitation House Design
Simplicity as Strategy
Christine, Field Spy by Sonar

February has a way of making us feel stuck. But what if you're not stuck—what if you're just dormant? This week's Monday Prompt asks you to create a collage that captures the quiet energy of late winter, when nothing looks like it's happening but everything is preparing for spring. I went first and I'm sharing my process, so you can see exactly what this looks like in practice. No fancy skills required—just scissors, glue, and a willingness to honor the pause before the bloom.